ep 4 + Personal & Business Investments We’re Making

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Episode Description: 

Summary: 

In this episode of, Carli Anna discusses the investments she plans to make in 2024. She emphasizes the importance of looking at investments holistically, including monetary and time investments. She shares her plans to invest in brand legitimacy through trademarking, personal growth through therapy, personal reading and learning, personal entertainment, business programs and courses, business coaching and mentorship, personal rest and quiet weeks, new brand images, personal fitness and running, AI and automation, and PR and visibility. She encourages listeners to be intentional with their investments and focus on what will have the maximum impact on their goals.

Takeaways 

• Wholehearted Hustling: Beyond the Balance Sheet
• Therapy: The Unsung Hero of the Entrepreneurial Journey
• Quiet Weeks: A Symphony of Silence
• Brand Evolution: Crafting a Narrative That’s Authentically You
• The Marathon Mindset: Endurance as a Metaphor for Mastery
• Unleashing the Power of AI: A Creative Catalyst
• Crafting Connections That Matter

Chapters 

00:00 | Introduction and Overview

02:22 | Investing in Brand Legitimacy 

03:15 | Investing in Personal Growth and Therapy 

06:03 | Investing in Personal Reading and Learning 

09:56 | Investing in Personal Entertainment 

11:25 | Investing in Business Programs and Courses 

13:45 | Investing in Business Coaching and Mentorship 

20:05 | Investing in New Brand Images 

21:54 | Investing in Personal Fitness and Running 

23:44 | Investing in AI and Automation 

30:33 | Investing in PR and Visibility 

37:31 | Conclusion

 

Carli Anna

Carlianna.co

10kgirlgang.com

@carlianna_ 

 

Episode Transcription: 

Wholehearted Hustling: Beyond the Balance Sheet

This year is about acknowledging that our businesses are more than profit-generating machines; they are extensions of ourselves, mirrors reflecting our values, passions, and the change we wish to see in the world. The concept of holistic investment reaches beyond financial commitments, touching every facet of our lives. It’s about nurturing our bodies with rest and movement, feeding our minds with knowledge and inspiration, and fueling our spirits with connections that uplift and empower. The dividends? A richer, more fulfilling entrepreneurial journey.

Therapy: The Unsung Hero of the Entrepreneurial Journey

Let’s chat about therapy, the kind that peels back the layers of our psyche to reveal the raw, unfiltered essence of our being. Entrepreneurship, with its highs and lows, demands a resilience that can sometimes feel beyond our grasp. Therapy becomes our sanctuary, a place where vulnerabilities are not weaknesses but stepping stones to greater strength and understanding. Here, we unpack the baggage of impostor syndrome, navigate the tumultuous waters of stress, and learn to dance in the rain of uncertainty. It’s in these sessions that we’re reminded: to govern our empires, we must first master the realms within.

Quiet Weeks: A Symphony of Silence

Imagine a week where your highest priority is to simply exist, to listen to the symphony of silence and find music in the mundane. Quiet weeks are our rebellion against the cult of busyness, a declaration that our worth is not measured by our productivity. These are the days when creativity blooms in the spaces between our thoughts, where ideas that were once whispers become roars. It’s a time for reflection, for growth, and for healing. We emerge from these weeks not just rested, but reborn, with a clarity and purpose that fuels our ventures.

Brand Evolution: Crafting a Narrative That’s Authentically You

Branding in 2024 is not about donning a persona or curating a facade. It’s a deep dive into the essence of who we are and what we stand for, translated into visuals, words, and experiences that resonate on a visceral level. This year, we’re inviting our audience into a more intimate portrayal of our journey, one where perfection gives way to authenticity. From photos that capture our genuine smiles to stories that speak our truth, our brand becomes a beacon for those who seek not just a product or service, but a connection. It’s a dialogue, a shared narrative that enriches both creator and consumer.

The Marathon Mindset: Endurance as a Metaphor for Mastery

Running a marathon embodies the essence of the entrepreneurial spirit: endurance, determination, and the relentless pursuit of a goal that seems just beyond reach. This year, we lace up our running shoes not just for the physical challenge, but as a testament to our commitment to personal growth and perseverance. Each mile is a milestone, each breath a reminder that we are capable of overcoming the obstacles in our path. The marathon becomes a mirror, reflecting our resilience, teaching us that the true victory lies not in the finish line, but in the courage to start and the will to continue.

Unleashing the Power of AI: A Creative Catalyst

In a world awash with information and innovation, artificial intelligence stands as a testament to human ingenuity—a tool that, when wielded with care, can amplify our creative capabilities. This year, we explore the potential of AI to transform mundane tasks into marvels of efficiency, allowing us more time to dwell in the realm of creativity. Yet, our exploration is cautious, mindful of the need to maintain the human touch that imbues our work with soul and substance. AI becomes not a crutch, but a companion in our creative endeavors, expanding our horizons and enabling us to venture into uncharted territories.

Crafting Connections That Matter

In the digital age, where interactions are often fleeting and superficial, we yearn for connections that transcend the screen. 2024 is about forging bonds that are as genuine as they are powerful, whether through collaborative projects, mentorship, or the simple act of sharing stories. Each interaction is imbued with intention, a chance to learn, to grow, and to find kinship in shared aspirations and challenges. These connections become the threads that weave the tapestry of our community, a network of support.